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Engaging and Transforming Global Communication through Cultural Discourse Analysis

A Tribute to Donal Carbaugh

Edited by Michelle Scollo and Trudy Milburn - Contributions by Mike Alvarez; David Boromisza-Habashi; Charles A. Braithwaite; Donal Carbaugh; Tovar Cerulli; Patricia O. Covarrubias; Gonen Dori-Hacohen; Mohan J. Dutta; Ruth Edmonds; Jolane Flanigan; Danielle Graham; Eean Grimshaw; Fran Gulinello; Tabitha Hart; Sally O. Hastings; Evelyn Y. Ho; Tamar Katriel; Dani S. Kvam; James L. Leighter; Sunny Lie; Oren Livio; Liene Ločmele; Pauline Luk; Lauren Mackenzie; Trudy Milburn; Tema Milstein; Katherine R. Peters; Gerry Philipsen; Saila Poutiainen; Lydia Reinig; Laura Rosenbaun; Lisa Rudnick; Max Saito; Michelle Scollo; Natasha Shrikant; Nadezhda Sotirova; Leah Sprain; Kelly E. Tenzek; Brion van Over; Richard Wilkins; Michaela R. Winchatz; Ute Winter; Saskia Witteborn and Karen Wolf

Global communication can be difficult in the best of circumstances. The contributors in this book take seriously the premise that one can examine communication within specific global settings and scenes with the goal of ensuring that the meanings made among those within specific communities is more clearly understood. This includes recognizing that we often communicate based on specific assumptions and act in ways that have normative bases that are shared with those within communities, but are often difficult to discern or navigate by those who are not members of them.

Situated within the Ethnography of Communication research program, the contributors in this volume use Cultural Discourse Analysis to examine such practices, a theory and methodology developed by Donal Carbaugh over the past thirty years. The book is a celebration of his work and career, in which forty-four prominent Communication scholars and practitioners come together to use this framework to examine pressing communication issues across the globe. The book includes a preface by Gerry Philipsen that is an academic history of Carbaugh’s career, an introduction outlining the history and current practice of Cultural Discourse Analysis, sixteen data based chapters using the framework to examine a broad range of inter/cultural communication practices across the globe, and an epilogue by Carbaugh reviewing this research and its future trajectory. The book is a handbook of Cultural Discourse Analysis for examining the latest in Cultural Discourse Analysis research and learning how to do such work that will be useful to advanced undergraduate and graduate students in a broad range of fields, inter/cultural communication scholars, and all those who seek to better understand and communicate in the global world today.

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  • Reviews
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University Press Copublishing Division / Fairleigh Dickinson University Press
Pages: 382 • Trim: 6⅜ x 9
978-1-68393-038-9 • Hardback • November 2018 • $147.00 • (£113.00)
Series: The Fairleigh Dickinson University Press Series in Communication Studies
Subjects: Language Arts & Disciplines / Communication Studies, Social Science / Culture, Social Science / Regional Studies
Michelle Scollo is associate professor of communication at the College of Mount Saint Vincent.

Trudy Milburn is assistant dean for the school of liberal arts and sciences at Purchase College, SUNY.

Acknowledgements

Preface

Gerry Philipsen

Introduction

Cultural Discourse Analysis: Yesterday, Today, and Tomorrow

Michelle Scollo & Trudy Milburn

PART I: BEING

1. Speaking of Health in Singapore Using the Singlish term Heaty

Evelyn Y. Ho, Sunny Lie, Pauline Luk, & Mohan J. Dutta

2. Applying Cultural Discourse Analysis to an Online Community: LinkedIn’s Cultural Discourse of Professionalism

Tabitha Hart & Trudy Milburn

3. Voice Persona Perceptions: Apologies in In-Car Speech Technology

Laura Rosenbaun, Ute Winter, & Brion van Over

PART II: ACTING

4. When Discourse Matters: Temporality in Discursive Action

Tamar Katriel & Oren Livio

5. Cultural Discourse Analysis as Critical Analysis: A View from Twin Oaks and SuicideForum.com

Jolane Flanigan & Mike Alvarez

6. Cultural Variation in End-of-Life Conversations: Using Cultural Discourse Analysis to Inform Case Studies Designed for Professional Military Education

Lauren Mackenzie & Kelly Tenzek

7. Museum Tour Talk: Communicative Acts, Associated Identities, and their Idealizations

Richard Wilkins, Fran Gulinello, & Karen Wolf

PART III: RELATING

8. “Talking” and Tapailla (“Seeing Someone”): Cultural Terms and Ways of Communicating in the Development of Romantic Relationships in the United States and Finland

Michelle Scollo & Saila Poutiainen

9. “Fellow Hunters” and “Humans of the Ocean”: Identity and Relations across Species

Tovar Cerulli & Tema Milstein

PART IV: FEELING

10. Symbolic Agonistics: Stressing Emotion and Relation in Mexican, Mexican@, and Japanese Discourses

Patricia Covarrubias, Dani S. Kvam, & Max Saito

11. Policing the Boundaries of the Sayable: The Public Negotiation of Profane, Prohibited and Proscribed Speech

Brion van Over, Gonen Dori-Hacohen, & Michaela R. Winchatz

12. “We Know How to Cry Out”: Emotion Expression at an African American Funeral

Danielle Graham & Sally O. Hastings

PART V: DWELLING

13. Cultural Discourses in Native American Educational Contexts

James L. Leighter, Eean Grimshaw, & Charles A. Braithwaite

14. Engaging Change: Exploring the Adaptive and Generative Potential of Cultural Discourse Analysis Findings for Policies and Social Programs

Lisa Rudnick, Saskia Witteborn, & Ruth Edmonds

15. “The Things I Leave Behind”: Negotiating Bulgarian and Latvian Identities in Relation to Dwelling and “Proper Action” in Public Discourses on Remigration

Liene Locmele & Nadezhda Sotirova

16. Cultural Discourse Analysis within an Ecosystem of Discourse Analytic Approaches: Connections and Boundaries

David Boromisza-Habashi, Leah Sprain, Natasha Shrikant, Lydia Reinig, & Katherine R. Peters

Epilogue

Donal Carbaugh

About the Contributors

Overall, the book offers massive implications for research in culture and communication. It elaborates, through data-based studies, on the concepts of discursive hubs and radiants in CuDA, and also on the important themes worthy of being explored in discourse analysis and pragmatics. As such, this book constitutes a valuable read for researchers in all these fields.
— Discourse Studies


One cannot open Engaging and Transforming Global Communication through Cultural Discourse Analysis without feeling the joy, excitement, and love that produced this edited collection. It breaks new ground not by presenting readers with superb summaries and extensions of Donal Carbaugh’s and his colleagues’ work, but by illustrating its significance today through detailed cases and analyses. Each of the contributors—from the preface by Gerry Philipsen through the epilogue by none other than the honoree himself—explicates central concepts, assumptions, procedures, findings, and boundaries between, with linkages to, Cultural Discourse Analysis (CuDA) and related approaches in such thoughtful and insightful ways that the ordinary becomes extraordinary, the normative becomes visible. As readers, we participate in the unraveling of rich, meaningful everyday talk that constitutes health, cultural aspects of funeral rites, ambiguities in emerging romantic relationships, refugees and broadcast programming, and so much more. This collection is indeed A Tribute to Donal Carbaugh. Through it we have the honor and privilege of tracing CuDA’s lineage to future applications hinted at between and within chapters. With this tribute, we celebrate Donal the scholar but also the humble force behind this remarkable body of work.
— Patrice M. Buzzanell, University of South Florida


Engaging and Transforming Global Communication through Cultural Discourse Analysis: A Tribute to Donal Carbaugh honors a leading second-generation scholar in the Ethnography of Communication and demonstrates the fruitfulness of Cultural Discourse Analysis (CuDA), an innovative approach to cultural analysis that Carbaugh has developed through much of his career. In the best tradition of the Festschrift, the many excellent studies collected in this volume not only celebrate a key scholar’s work, but carry it forward and point the way to future advances. Recommended reading for anyone interested in communication and culture.
— Robert T. Craig, Ph.D., Professor Emeritus, University of Colorado Boulder


Cultural Discourse Analysis is Donal Carbaugh’s expansion of Dell Hymes’ Ethnography of Speaking, integrating concepts from Interactional Sociolinguistics and several later approaches, with the goal of improving analysts’ understanding of how people jointly construct cultural meanings through talk. In Engaging and Transforming Global Communication through Cultural Discourse Analysis, his colleagues and students demonstrate the value of this theory across a wide range of cultural contexts. Uncommon focus is placed on cross-cultural comparisons, with multiple authors contributing their own data to a joint comparative analysis. Authors demonstrate the use of specific tools this theory provides (especially discursive hubs and radiants) for analyzing interaction and understanding communicative practices across cultural groups. Carbaugh’s Epilogue summarizes several key concepts and will be especially valuable to newcomers to the theory.
— Wendy Leeds-Hurwitz, Professor Emerita at University of Wisconsin-Parkside, and Director, Center for Intercultural Dialogue


Rich in description and grounded in theory. This collection not only honors the work and person of Donal Carbaugh, it also demonstrates how Cultural Discourse Analysis can be applied to explicate a range of communicative phenomena. Each chapter works with data from a novel context to demonstrate culturally situated ways of being, acting, relating, feeling, and dwelling. An essential work for anyone interested in the Ethnography of Communication.
— Todd L. Sandel, University of Macau


Engaging and Transforming Global Communication through Cultural Discourse Analysis

A Tribute to Donal Carbaugh

Cover Image
Hardback
Summary
Summary
  • Global communication can be difficult in the best of circumstances. The contributors in this book take seriously the premise that one can examine communication within specific global settings and scenes with the goal of ensuring that the meanings made among those within specific communities is more clearly understood. This includes recognizing that we often communicate based on specific assumptions and act in ways that have normative bases that are shared with those within communities, but are often difficult to discern or navigate by those who are not members of them.

    Situated within the Ethnography of Communication research program, the contributors in this volume use Cultural Discourse Analysis to examine such practices, a theory and methodology developed by Donal Carbaugh over the past thirty years. The book is a celebration of his work and career, in which forty-four prominent Communication scholars and practitioners come together to use this framework to examine pressing communication issues across the globe. The book includes a preface by Gerry Philipsen that is an academic history of Carbaugh’s career, an introduction outlining the history and current practice of Cultural Discourse Analysis, sixteen data based chapters using the framework to examine a broad range of inter/cultural communication practices across the globe, and an epilogue by Carbaugh reviewing this research and its future trajectory. The book is a handbook of Cultural Discourse Analysis for examining the latest in Cultural Discourse Analysis research and learning how to do such work that will be useful to advanced undergraduate and graduate students in a broad range of fields, inter/cultural communication scholars, and all those who seek to better understand and communicate in the global world today.

Details
Details
  • University Press Copublishing Division / Fairleigh Dickinson University Press
    Pages: 382 • Trim: 6⅜ x 9
    978-1-68393-038-9 • Hardback • November 2018 • $147.00 • (£113.00)
    Series: The Fairleigh Dickinson University Press Series in Communication Studies
    Subjects: Language Arts & Disciplines / Communication Studies, Social Science / Culture, Social Science / Regional Studies
Author
Author
  • Michelle Scollo is associate professor of communication at the College of Mount Saint Vincent.

    Trudy Milburn is assistant dean for the school of liberal arts and sciences at Purchase College, SUNY.
Table of Contents
Table of Contents
  • Acknowledgements

    Preface

    Gerry Philipsen

    Introduction

    Cultural Discourse Analysis: Yesterday, Today, and Tomorrow

    Michelle Scollo & Trudy Milburn

    PART I: BEING

    1. Speaking of Health in Singapore Using the Singlish term Heaty

    Evelyn Y. Ho, Sunny Lie, Pauline Luk, & Mohan J. Dutta

    2. Applying Cultural Discourse Analysis to an Online Community: LinkedIn’s Cultural Discourse of Professionalism

    Tabitha Hart & Trudy Milburn

    3. Voice Persona Perceptions: Apologies in In-Car Speech Technology

    Laura Rosenbaun, Ute Winter, & Brion van Over

    PART II: ACTING

    4. When Discourse Matters: Temporality in Discursive Action

    Tamar Katriel & Oren Livio

    5. Cultural Discourse Analysis as Critical Analysis: A View from Twin Oaks and SuicideForum.com

    Jolane Flanigan & Mike Alvarez

    6. Cultural Variation in End-of-Life Conversations: Using Cultural Discourse Analysis to Inform Case Studies Designed for Professional Military Education

    Lauren Mackenzie & Kelly Tenzek

    7. Museum Tour Talk: Communicative Acts, Associated Identities, and their Idealizations

    Richard Wilkins, Fran Gulinello, & Karen Wolf

    PART III: RELATING

    8. “Talking” and Tapailla (“Seeing Someone”): Cultural Terms and Ways of Communicating in the Development of Romantic Relationships in the United States and Finland

    Michelle Scollo & Saila Poutiainen

    9. “Fellow Hunters” and “Humans of the Ocean”: Identity and Relations across Species

    Tovar Cerulli & Tema Milstein

    PART IV: FEELING

    10. Symbolic Agonistics: Stressing Emotion and Relation in Mexican, Mexican@, and Japanese Discourses

    Patricia Covarrubias, Dani S. Kvam, & Max Saito

    11. Policing the Boundaries of the Sayable: The Public Negotiation of Profane, Prohibited and Proscribed Speech

    Brion van Over, Gonen Dori-Hacohen, & Michaela R. Winchatz

    12. “We Know How to Cry Out”: Emotion Expression at an African American Funeral

    Danielle Graham & Sally O. Hastings

    PART V: DWELLING

    13. Cultural Discourses in Native American Educational Contexts

    James L. Leighter, Eean Grimshaw, & Charles A. Braithwaite

    14. Engaging Change: Exploring the Adaptive and Generative Potential of Cultural Discourse Analysis Findings for Policies and Social Programs

    Lisa Rudnick, Saskia Witteborn, & Ruth Edmonds

    15. “The Things I Leave Behind”: Negotiating Bulgarian and Latvian Identities in Relation to Dwelling and “Proper Action” in Public Discourses on Remigration

    Liene Locmele & Nadezhda Sotirova

    16. Cultural Discourse Analysis within an Ecosystem of Discourse Analytic Approaches: Connections and Boundaries

    David Boromisza-Habashi, Leah Sprain, Natasha Shrikant, Lydia Reinig, & Katherine R. Peters

    Epilogue

    Donal Carbaugh

    About the Contributors

Reviews
Reviews
  • Overall, the book offers massive implications for research in culture and communication. It elaborates, through data-based studies, on the concepts of discursive hubs and radiants in CuDA, and also on the important themes worthy of being explored in discourse analysis and pragmatics. As such, this book constitutes a valuable read for researchers in all these fields.
    — Discourse Studies


    One cannot open Engaging and Transforming Global Communication through Cultural Discourse Analysis without feeling the joy, excitement, and love that produced this edited collection. It breaks new ground not by presenting readers with superb summaries and extensions of Donal Carbaugh’s and his colleagues’ work, but by illustrating its significance today through detailed cases and analyses. Each of the contributors—from the preface by Gerry Philipsen through the epilogue by none other than the honoree himself—explicates central concepts, assumptions, procedures, findings, and boundaries between, with linkages to, Cultural Discourse Analysis (CuDA) and related approaches in such thoughtful and insightful ways that the ordinary becomes extraordinary, the normative becomes visible. As readers, we participate in the unraveling of rich, meaningful everyday talk that constitutes health, cultural aspects of funeral rites, ambiguities in emerging romantic relationships, refugees and broadcast programming, and so much more. This collection is indeed A Tribute to Donal Carbaugh. Through it we have the honor and privilege of tracing CuDA’s lineage to future applications hinted at between and within chapters. With this tribute, we celebrate Donal the scholar but also the humble force behind this remarkable body of work.
    — Patrice M. Buzzanell, University of South Florida


    Engaging and Transforming Global Communication through Cultural Discourse Analysis: A Tribute to Donal Carbaugh honors a leading second-generation scholar in the Ethnography of Communication and demonstrates the fruitfulness of Cultural Discourse Analysis (CuDA), an innovative approach to cultural analysis that Carbaugh has developed through much of his career. In the best tradition of the Festschrift, the many excellent studies collected in this volume not only celebrate a key scholar’s work, but carry it forward and point the way to future advances. Recommended reading for anyone interested in communication and culture.
    — Robert T. Craig, Ph.D., Professor Emeritus, University of Colorado Boulder


    Cultural Discourse Analysis is Donal Carbaugh’s expansion of Dell Hymes’ Ethnography of Speaking, integrating concepts from Interactional Sociolinguistics and several later approaches, with the goal of improving analysts’ understanding of how people jointly construct cultural meanings through talk. In Engaging and Transforming Global Communication through Cultural Discourse Analysis, his colleagues and students demonstrate the value of this theory across a wide range of cultural contexts. Uncommon focus is placed on cross-cultural comparisons, with multiple authors contributing their own data to a joint comparative analysis. Authors demonstrate the use of specific tools this theory provides (especially discursive hubs and radiants) for analyzing interaction and understanding communicative practices across cultural groups. Carbaugh’s Epilogue summarizes several key concepts and will be especially valuable to newcomers to the theory.
    — Wendy Leeds-Hurwitz, Professor Emerita at University of Wisconsin-Parkside, and Director, Center for Intercultural Dialogue


    Rich in description and grounded in theory. This collection not only honors the work and person of Donal Carbaugh, it also demonstrates how Cultural Discourse Analysis can be applied to explicate a range of communicative phenomena. Each chapter works with data from a novel context to demonstrate culturally situated ways of being, acting, relating, feeling, and dwelling. An essential work for anyone interested in the Ethnography of Communication.
    — Todd L. Sandel, University of Macau


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