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Passion Brands
Why Some Brands Are Just Gotta Have, Drive All Night For, and Tell All Your Frie nds About
Kate Newlin
Details
Details
Globe Pequot / Prometheus
Pages: 292
978-1-61592-086-0 • eBook • December 2009 •
$23.50
• (£17.99)
Subjects:
Business & Economics / Marketing / General
,
Business & Economics / Advertising & Promotion
,
Business & Economics / Consumer Behavior
Passion Brands
Why Some Brands Are Just Gotta Have, Drive All Night For, and Tell All Your Frie nds About
Summary
Summary
Details
Details
Globe Pequot / Prometheus
Pages: 292
978-1-61592-086-0 • eBook • December 2009 •
$23.50
• (£17.99)
Subjects:
Business & Economics / Marketing / General
,
Business & Economics / Advertising & Promotion
,
Business & Economics / Consumer Behavior
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