For women AND men, this fresh look at leadership helps us all learn to connect to our more feminine leadership traits and lead like a girl!
Dare to Lead Like a Girl is a holistic look at how to achieve purpose and joy at work. It is about turning the world of work into a place where empathy, intuition, passion, and resilience take their rightful place, where women can lead like women and men can tap into their more feminine leadership traits and dare to lead (more) like a girl!
Dalia Feldheim was one of the marketing directors behind the 2014 global Always ad campaign “#LikeAGirl.” This message touched a nerve for women and men alike becoming much more than a commercial – as it became an icon for women’s empowerment. The ad was selected by Forbes as one of the 10 most influential campaigns of the decade.
In the commercial, while a young girl understand the phrase ‘run like a girl’ to mean, run as fast as you can, somewhere along the way, doing things “like a girl” becomes an insult. The goal of the commercial was to change the meaning of words and reclaim the phrase to simply mean “be proud of who you are.”
With Dalia’s new book it is time to reclaim that phrase once again and this time in the world of leadership.
It’s time to stop asking our women leaders to lead like men and instead start learning from what is working for our women leaders—and share that wisdom with everyone, men and women alike. Dare toLead Like a Girl is a provocative call to action to all leaders to stop wearing an emotional mask at work and connect to their more feminine leadership traits - owning their passion, perseverance, people skills, and positivity.
With her flare for relatable storytelling, Dalia shares her executive leadership journey of over two decades backed by theoretical underpinning from the world of psychology, business, and mindfulness to encourage leaders to connect to their more feminine super powers: be courageous, lead from their heart, and Dare to Lead (more) Like a Girl.
Dalia Feldheim spent 17 years at Procter & Gamble, where she led some of the world’s most successful brand-building campaigns including the iconic Always “#LikeAGirl”, Tampax “Mother Nature” and Whisper “Touch the pickle” all Cannes advertising award winners. Later appointed Chief Marketing Officer for Electrolux Asia, she led a transformational change program that won the first ever Effie award for business results and creativity and turned the region around into a Best-In-Class consumer and digital-centric organization. Passionate about women empowerment, while at P&G she founded P&G’s Russia Women’s Network, and later did the same in Singapore. In 2018, Dalia established her own Leadership Consultancy (Flow Leadership Consulting) and turned her attention full time to her passion for supporting leaders to impact change with greater purpose, joy, and mindful flow. Dalia is a sought-after global speaker (Including TEDx) and her clients include multinationals like Google, FB, LinkedIn, Netflix, Microsoft and others. Dalia is an adjunct professor for Happiness at Work at SMU (Singapore Management University). She splits her time between Singapore and Israel.
Foreword by Sheryl Sandberg
Preface:The story behind the story- what it means to lead like a girl
Introduction: Are you a compassionate Leader? The 5P model self-assessment
Section 1: Purpose
Chapter 1: Lead with Purpose, Live in Flow
Chapter 2: The science of goal setting
Section 2: Power-Up
Chapter 3: Master energy not time
Chapter 4: Mindful Recovery
Section 3: Perseverance
Chapter 5: Overcoming fear and our limiting believes
Chapter 6: Learning to dance with adversity
Section 4: People
Chapter 7: Self-fullness – Your Relationship with your self
Chapter 8: Making your partner a true partner
Chapter 9: Work-life balance as a parent
Chapter 10: Managing people- how to become an inspirational leader
Chapter 11: Managing people- Best practices for women advancement
Chapter 12: Positive power—become politically savvy
Section 5: Positivity
Chapter 13: Emotional Bravery
Chapter 14: Positivity and Gratitude
Chapter 15: Bringing it all together- Post traumatic growth
About the Author
Sheryl Sandberg, of Facebook and Lean In fame, pens a foreword to this memoir and leadership book from advertising executive Feldheim. Readers will be hooked from the start by Feldheim's intensely personal story of her life both in business and at home: episodes from Procter & Gamble, where she worked for 17 years, along with the ups and downs of parenthood. Some topics will be familiar to readers of other how-to-be-a-leader books, like adopting the insights of compassion, overcoming fear and anxiety, and refuting harmful perceptions of so-called bossy traits attributed to women. Feldheim excels at providing roadmaps, such as a manager toolkit about psychological safety, introspective self-care exercises, and end-of-chapter activities that not only identify potential issues and benefits but also reveal hidden individual merits. A few example activities: values alignment in a relationship, work-life balance coping strategies, feedback samples, 10 tips to manage highly political environments, and gratitude exercises. An incredibly forward-looking and positive example of how to be and how to work in today’s world.
In Dare to Lead Like a Girl, Dalia Feldheim shares her wit, wisdom, and worldliness. By combining storytelling and scientific research, she provides clear and accessible advice for women (and men) who strive for a meaningful, purposeful, and successful life.
I’ve always believed that instead of trying to ‘fix’ women, we should learn from them. I had the pleasure of awarding Dalia the P&G Europe diversity award in 2003 for her internal maternity guide ‘Mom’ and am excited she is bringing all her knowledge to a broader audience. Dalia’s book Dare to Lead Like a Girl is brilliantly crafted, combining her personal experience as a senior leader, her vast academic knowledge, and practical advice for what leaders can do to allow women and men to lead from their heart—a must read for all managers aspiring to become inspirational leaders—women and especially men!
Dalia Feldheim captures in concrete, easily understood, yet fresh terms the qualities of outstanding leadership. She shows how to take advantage of natural attributes particularly possessed by women—empathy, nurturing, intuition—and encourages women to take advantage of their natural strengths, to recognize their purpose, and take strength from their passion. She has, I think, very effectively encouraged men like me to do the same.
This important book will help awaken humanity to the fact that the answer to most of our problems – planetary, societal, business – are right in front of us: the long-overdue elevation and celebration of the feminine energy that is our most distinguishing quality as humans. That energy is available to men and women alike. We must recognize it, cherish it and harness it.
Leadership consultant Dalia Feldheim offers a fresh, well-researched consideration of groundbreaking leadership methods[.]
1/16/22, Publishers Weekly: This book was featured on Publishers Weekly’s “Women’s Empowerment and Girl-Power” roundup.
3/8/22, FOX 5 TV: Dalia Feldheim was on Good Day DC for International Women’s Day to discuss the forthcoming release of the book.
3/8/22, CTV Morning Live: Dalia talked about key themes from the book.
3/10/22, Choice: This book was featured in a roundup of forthcoming Women's & Gender Studies titles.
5/4/22, Grit Daily: Dalia Feldheim was interviewed about the book.
5/24/22, FOX 32 Chicago: Dalia Feldheim was interviewed about the book and thriving in the corporate jungle.
5/25/22, Ms. Career Girl: Dalia Feldheim penned a piece about leadership.
6/2/22, Forbes: Dalia Feldheim offered steps that companies can take to prevent toxic femininity.
6/7/22, Real Leaders: Dalia Feldheim wrote a piece featuring steps from the book to combat toxic behavior in the workplace.
6/27/22, Bloomberg Businessweek Podcast: Dalia Feldheim discussed the book with hosts Tim Stenovec and Paul Sweeney.
7/21/22, McKinsey & Company: Dalia Feldheim was featured in an author talk on McKinsey’s site.
7/3/2020, TEDx Talks: Dalia Feldman took the stage to discuss contemporary leadership.
7/27/22, Notable Life: Dalia Feldheim was featured in an author interview.