Preface
1. Essential Elements of Rhetorical Criticism: The Big Picture
Jim A. Kuypers
OVERVIEW OF RHETORICAL CRITICISM
2. What is Rhetoric?
Jim A. Kuypers and Andrew King
3. What is Rhetorical Criticism?
Jim A. Kuypers
4. Understanding Rhetorical Situations
Marilyn Young and Kathleen Farrell
5. Generic Elements in Rhetoric
Bill Benoit and Mark Glantz
PERSPECTIVES ON CRITICISM
6. The Traditional Perspective
Forbes I. Hill
7. Close Textual Analysis: Approaches and Applications
Stephen H. Browne
8. Criticism of Metaphor
John W. Jordan
9. The Narrative Perspective
Robert C. Rowland
10. Dramatism and Kenneth Burke’s Pentadic Criticism
Ryan Erik McGeough and Andrew King
11. Feminist Criticism
Donna Marie Nudd and Kristina Schriver Whalen
12. Ideographical Criticism
Ronald Lee and Adam Blood
EXPANDING OUR CRITICAL HORIZONS
13. Eclectic Rhetorical Criticism: Combining Perspectives for Insights
Jim A. Kuypers
14. Criticism of Visual Rhetoric
Natalia Mielczarek
15. Criticism of Popular Culture and Social Media
Kristen HoerlandZoe Farquhar
16. Criticism of Digital Rhetoric
Michelle G. Gibbons
17. Critical Rhetoric: An Orientation Toward Criticism
Raymie McKerrow
Appendix A. Writing Criticism: Getting Started
Appendix B. Additional Rhetorical Perspectives
Appendix C. Glossary of Terms
Appendix D. “On Objectivity and Politics in Criticism,” Edwin Black
Biographical Sketches of Authors