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Globalization and Culture

Global Mélange, Fourth Edition

Jan Nederveen Pieterse

Now updated with new chapters on culture and on populism, this seminal text disputes the view that we are experiencing a “clash of civilizations” as well as the idea that globalization leads to cultural homogenization. Instead, Jan Nederveen Pieterse argues that we are witnessing the formation of a global mélange culture through processes of cultural mixing or hybridization. From this perspective on globalization, conflict may be mitigated and identity preserved, albeit transformed. In a new chapter on China, the author focuses on the key issue of agency and power in hybridization. Throughout, the book offers a comprehensive treatment of hybridization arguments, and in discussing globalization and culture, problematizes the meaning of culture. This historically deep and geographically wide approach to globalization is essential reading as we face the increasing spread of conflicts bred by cultural misunderstanding.

Rowman & Littlefield Publishers

Pages: 260 • Trim: 6⅜ x 9¼

978-1-5381-1522-0 • Hardback • May 2019 • $105.00 • (£81.00)

978-1-5381-1523-7 • Paperback • May 2019 • $40.00 • (£30.00)

978-1-5381-1524-4 • eBook • May 2019 • $38.00 • (£30.00)

Series: Globalization

Subjects: Political Science / Globalization, Social Science / Culture, Language Arts & Disciplines / Communication Studies, Political Science / International Relations / General, Social Science / Ethnic Studies / General, Social Science / Sociology / General

Courses: Political Science; International Relations; Foreign Policy; Comparative, Sociology; Institutions; Political Sociology, Sociology; Globalization & Social Change; Social Change

Globalization and Culture

Global Mélange, Fourth Edition

Hardback

Paperback

eBook

Summary

Now updated with new chapters on culture and on populism, this seminal text disputes the view that we are experiencing a “clash of civilizations” as well as the idea that globalization leads to cultural homogenization. Instead, Jan Nederveen Pieterse argues that we are witnessing the formation of a global mélange culture through processes of cultural mixing or hybridization. From this perspective on globalization, conflict may be mitigated and identity preserved, albeit transformed. In a new chapter on China, the author focuses on the key issue of agency and power in hybridization. Throughout, the book offers a comprehensive treatment of hybridization arguments, and in discussing globalization and culture, problematizes the meaning of culture. This historically deep and geographically wide approach to globalization is essential reading as we face the increasing spread of conflicts bred by cultural misunderstanding.

Details

Rowman & Littlefield Publishers

Pages: 260 • Trim: 6⅜ x 9¼

978-1-5381-1522-0 • Hardback • May 2019 • $105.00 • (£81.00)

978-1-5381-1523-7 • Paperback • May 2019 • $40.00 • (£30.00)

978-1-5381-1524-4 • eBook • May 2019 • $38.00 • (£30.00)

Series: Globalization

Subjects: Political Science / Globalization, Social Science / Culture, Language Arts & Disciplines / Communication Studies, Political Science / International Relations / General, Social Science / Ethnic Studies / General, Social Science / Sociology / General

Courses: Political Science; International Relations; Foreign Policy; Comparative, Sociology; Institutions; Political Sociology, Sociology; Globalization & Social Change; Social Change

Author

Jan Nederveen Pieterseis Mellichamp Distinguished Professor of Global Studies and Sociology at the University of California, Santa Barbara.

Table of Contents

Preface to the Fourth Edition
Acknowledgments
Introduction
1 What Is Culture?
Nation and Culture
Culture Sprawl
Disentangling Threads of Culture
2 Globalization: Consensus and Controversies
Consensus
Controversies
Twenty-First-Century Globalization
3 Globalization and Human Integration: We Are All Migrants
Globalization as a Deep Historical Process
Utopian Visions: Human Unity as a Theme
Uneven Globalization
We Are All Migrants: Migration and Human Integration
4 Globalization and Culture: Three Paradigms
Clash of Civilizations
McDonaldization
Hybridization: Rhizomes of Culture
Futures
5 Globalization as Hybridization
Globalization and Modernity
Structural Hybridization
Global Mélange
Politics of Hybridity
Post-hybridity?
Forward Moves
6 Hybridity, So What? The Anti-hybridity Backlash
Varieties of Hybridity
The Anti-hybridity Backlash
Hybridity and the longue durée
Different Cultural Takes on Hybridity
Patterns of Hybridity
So What?
7 Globalization Is Braided: East-West Osmosis
East-West
Islam-West
Easternization, Westernization, and Back Again
8 Hybrid China
Silk Roads
New Silk Roads
Hybridity with Chinese Characteristics
Globalized, Globalizing
9 Populism, Globalization, and Culture
Meridians of Populism
Populism and Globalization
Populism and Culture
10 Global Mélange
Bibliography
Index

About the Author

Reviews

An excellent introduction to the complex questions raised by globalization, culture, and hybridity. This book dismantles some of the dominant myths, offers the reader a clear vision of what is currently going on, and shows the author at the height of his powers.
— The Right Honourable Lord Parekh, Member of the House of Lords

In our politically challenging times, the new and extended edition of this classic book represents a powerful antidote against apologists of national cultures. Drawing on extensive theoretical and empirical research, Jan Nederveen Pieterse develops a relational conception of culture as a dynamic and continuing work in progress that cannot be circumscribed by national borders.
— Sérgio Costa, Freie Universität Berlin

Globalization and Culture

Global Mélange, Fourth Edition

Jan Nederveen Pieterse

Globalization and Culture

Global Mélange, Fourth Edition

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