The recurring image throughout the developing world is one of the disintegration of civil order debilitating leaders into a crisis of governance. Not a day goes by without extensive media coverage of some form of corruption, perceived or real, concerning the lack of productivity and/or increasing incidences of fraud and unethical behavior. An Ethical Turn in Governance: The Call for a New Development Narrative posits that the intensification of this crisis is compatible with the root cause of capitalist modernization with its rapid and disorientating changes. To mitigate the accompanying effects, a call is made for [re]conceptualization of the search for a solution through incorporating and strengthening the value of an ethical consciousness in our thinking and policies of governance. The idea is an urgent possibility, perhaps even a controversial and ambitious proposal, for countries to begin imagining how it might be brought about and what it would look like. The central aim and objective is to move toward a framework for continued theory development and empirical research, thereby offering a new narrative on governance and, by extension, development. Recognizing that the inclusion of an ethical turn in governance is fraught with difficulty because of the different opinions, the relativism of different value systems, and options identified often derived from the perspectives of various stakeholders, a call is made for an interactive discourse in the public sphere. The argument advanced is that a body politic with sensible social values germane to the policy process is the best way in which human conduct is ordered, guided, and appraised in order to live together in well-functioning societies critical for the success of any democracy.