Rowman & Littlefield Publishers
Pages: 248
•
Trim: 6 x 9
978-1-4422-3096-5 • Hardback • April 2014 • $114.00 • (£88.00)
978-1-4422-3097-2 • eBook • April 2014 • $108.00 • (£83.00)
Mark D. Howell is professor of communications at Northwestern Michigan College. He is an internationally-recognized automobile historian and motorsports scholar. His numerous publications include the book From Moonshine to Madison Avenue: A Cultural History of the NASCAR Winston Cup Series and his “Professor of Speed” columns are regularly posted on Frontstretch.com, an award-winning automobile racing web site.
John D. Miller is assistant professor of literature and cultural studies at Longwood University in Farmville, Virginia. A former freelance motorsports writer, his recent scholarly publications include essays on Southern literature and popular culture.
Introduction, Mark D. Howell and John D. Miller
Speed and Spectators: What Motor Sports Means to Fans
Chapter 1: “The NASCAR Paradox,” James Wright
Chapter 2: “Automobile Racing and the American Hot Rod,” David N. Lucsko
Chapter 3: “Speed and Destruction at the Fair,” Emily Godbey
The Track and Beyond: Motor Sports and Community Identity
Chapter 4: “Creative Destruction: The Demolition Derby,” Susan Falls
Chapter 5: “’What Is Your Racket, Brother?’: Bootleggers, Respectable Atlanta, Bill France, and the Birth of NASCAR,” Dan Pierce
Chapter 6: “’Running with the Big Dogs’: the Rhetoric of Fan Identity in a Postmodern NASCAR,” Ehren Pflugfelder
Fenders and Genders: Motor Sports, Femininity, and Masculinity
Chapter 7: “Just a Good ‘Ol Gal: Pioneer Racer Louise Smith,” Suzanne Wise, Martha Kreszock, and Margaret Freeman
Chapter 8: “’Anything but a Novelty’: Women, Girls, and Friday Night Drag Racing,” John Mason
Chapter 9: “’Way Tight’ or ‘Wicked Loose’?: Reading NASCAR's Masculinities,” Patricia Lee Yongue
Stars of the Road: Spectacular Drivers and Spectacular Feats
Chapter 10: “The Spectacle of NASCAR: Rationalized and Enchanted by Sponsors,” Jaime Noble Gassmann
Chapter 11: “Barney Oldfield: Daredevil Demon of Speed and the First Multimedia Superstar,” Lisa Napoli
Chapter 12: “The Fastest Cars in the World,” Ronald Shook
Bibliography
Index
About the Editors
Howell and Miller have brought together a wide array of individuals with disparate backgrounds and interests. The volume asks the question of whether US motor-sport culture is unique (as compared to that of Europe or Asia)--and if it is, how and why. The question, addressed in several essays, is answered in part by the nature of the geography of the US (large and open) and the nature of the population, diverse in origin and behavior. The most striking, well-considered discussion is of stock-car racing--and by extension NASCAR--which began on dirt track as a regional event and gradually became national (though it is often still considered culturally regional). Also discussed are gender issues, which began in particular types of racing; as in many situations, a woman had to be better than the men even to become involved. This bias diminished but has still not disappeared. . . .Summing Up: Recommended. . . .Lower- and upper-division undergraduates; general readers.
— Choice Reviews
Howell’s and Miller’s Motorsports and American Culture: From Demolition Derbies to NASCAR is a welcome publication in the small but growing field of motor sports studies. . . .[C]ollections of essays such as this one offering different perspectives on a common theme can be exciting reads because one witnesses on the page scholars in the act of angling approaches to a newer area of study.
— Aethlon: Journal of Sports Literature
Motorsports and its multiple variations have influenced American history and culture in myraid ways, and Motorsports and American Culture: From Demolition Derbies to NASCAR chronicles this influence in the critical and entertaining fashion. . . .For those whose background and knowledge of American motorsports is limited, Motorsports and American Culture serves as an excellent introduction to the role of motorsports in American culture, with thorough research notes and bibliogrpahy provided. Even those who are well versed in the subject will find the book an enjoyable read.
— Society of Automative Historians Journal
The primary value of Motorsports and American Culture is launching conversations that encourage more in-depth studies in this under-examined field. In other words, the volume offers starting points for research as motorsports becomes increasingly intermingled with broader popular culture domains. These essays help readers further understand, and even critique, the relationships between racing and American culture/national identity. . . .[T]he collection is most useful for advanced undergraduate and graduate courses in sport communication, cultural studies, gender studies classes, and even applied coursework in sports management. Motorsports and American Culture provides valuable contextual and historical background regarding the intricate relationship between American identity, popular culture, and auto racing.
— Popular Culture Studies Journal
Written in accessible language and interspersed with intriguing photographs. . . .[The] chapters provide novel empirical material capable of enriching discussions of narratives, repertoires, consumption and boundaries. . . .Academics concerned with the links between culture and consumption will also find Motorsports and American Culture a worthwhile read. . . . [It] would therefore be a welcome addition to both undergraduate and graduate classrooms. . . .Motorsports and American Culture succeeds in its quest to be a spark for additional academic conversations around racing.
— Sport in Society: Cultures, Commerce, Media, Politics
This interdisciplinary collection offers further evidence that a vibrant auto racing historiography is finally emerging.
— Journal of Southern History
Motorsports and American Culture: From Demolition Derbies to NASCAR seeks to answer the question “Why study motorsports?” by offering several fascinating glimpses into a subset of sports studies, particularly the study of motorsports. . . . The volume is a welcome addition to the growing academic arena of sports studies, and the essays bring together motorsports and American popular culture studies in compelling ways. The inclusion of women and men as racers and competitors presents a more-balanced perspective on gender and auto racing by providing readers with scholarship on the history of women in NASCAR and drag racing. . . . The volume will be particularly beneficial for scholars and general readers interested in the history of American sports, popular culture studies, the history of American technology, and gender and sport. I look forward to additional scholarship based on the essays from this useful introduction to American motorsports.
— Journal of Sport History