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Rhetorical Criticism Perspectives in Action
978-0-7391-2773-5 • Hardback
July 2009 • $110.00 • (£70.00)
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978-0-7391-2774-2 • Paperback
July 2009 • $49.99 • (£31.95)
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978-0-7391-3617-1 • eBook
July 2009 • $49.99 • (£31.95)

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Pages: 396
Size: 7 1/2 x 10 1/2
Contributions by Matthew Althouse; Floyd Anderson; Moya Bell; Bill Benoit; Edwin Black; Stephen H. Browne; Thomas Burkholder; Kathleen Farrell; Tom Frentz; David Henry; Forbes I. Hill; Stephanie Houston Grey; Andrew King; Jim A. Kuypers; Ronald Lee; Kevin R. McClure; Raymie McKerrow; Donna Nudd; Robert Rowland; Janice Rushing; Thomas St. Antoine; Jeffrey St. John; Kristina L. Whalen and Marilyn Young
Series: Lexington Studies in Political Communication
Social Science | General
Lexington Books
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Covering a broad range of rhetorical perspectives, Rhetorical Criticism: Perspectives in Action presents a thorough, accessible, and well-grounded introduction to rhetorical criticism. Throughout the text, sample essays written by noted experts provide students with models for writing their own criticism. In addition to covering traditional modes of rhetorical criticism, the volume presents less commonly discussed rhetorical perspectives (for example, close-textual analysis, mythic criticism, framing analysis, ideographic criticism, concept oriented criticism, and critical rhetoric), exposing student to a wide range of material. Featuring nineteen chapters, all written by leading rhetoric scholars, the volume offers the most comprehensive introduction to rhetorical criticism available.


The chapters are written by a nationally recognized scholar in that area, giving students the best and most current research for each perspective.

Each chapter includes an original sample essay that gives students a model of rhetorical criticism for their own assignments.

Each author comments on his or her writing process to demonstrate the personal nature of criticism. This unique emphasis allows students to appreciate that writing criticism is not a simple formulaic process.

Every chapter features a "Potentials and Pitfalls" section that highlights the strengths and weaknesses of the rhetorical perspective being discussed.
Jim A. Kuypers is a member of the Department of Communication at Virginia Polytechnic Institute and State University.
Part 1 Editor's Foreword
Chapter 2 1. What is Rhetoric?
Chapter 3 2. Rhetorical Criticism as Art
Chapter 4 3. On Objectivity and Politics in Criticism
Chapter 5 4. The Rhetorical Situation
Chapter 6 5. The Traditional Perspective
Chapter 7 6. Close Textual Analysis: Approaches and Applications
Chapter 8 7. Generic Criticism
Chapter 9 8. Criticism of Metaphor
Chapter 10 9. The Narrative Perspective
Chapter 11 10. Kenneth Burke's Dramatic Form Criticism
Chapter 12 11. Kenneth Burke's Pedantic Criticism: The Wheels of Creation
Chapter 13 12. Framing Analysis
Chapter 14 13. The Fantasy Theme Perspective
Chapter 15 14. The Mythic Perspective
Chapter 16 15. Feminist Criticism
Chapter 17 16. Ideographical Criticism
Chapter 18 17. Critical Rhetoric
Chapter 19 18. Conceptually Oriented Criticism
Chapter 20 19. Eclectic Criticism